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Our Story

Our mission is to carefully curate romantic and ethereal clothing to inspire the modern dreamers with a vintage heart 🩰🕊️ À Mon Bel Amour in French means To My Beautiful Love and you - our customers - are all our beautiful loves 💖

The store pride's as a premium boutique that bring you timely apparel designed and crafted by skilled  Chinese local designers. The store reinterprets vintage inspired fashion to the modern day lifestyle with exceptional quality and attention to detail.

Ultimately, if there’s one thing we hope you take away from all of us at ÀMonBelAmour is that we want you to explore the styles out of your comfort zone and play mix and match with your clothes. Do not restrict yourself because your style is not the current ‘trend’. We are living in a world where the word ‘pretty’ is often very defined. Too defined. Beauty is in the eyes of the beholder. Wear what you want, and do not let the normality engraved by society define who you are, and what you should or should not wear.

Note from the Curators: Thank you for being our muse and we sincerely hope you have fun incorporating our selections in your lifestyle, and express your individuality through these curated collections!